Augusto Herreros Casañé
Freelance Creative Director – Buenos Aires
EU Resident
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Augusto has built his career in advertising across three key stages. He began in Argentina, working with top brands like P&G and Coca-Cola at Grey.
He then moved to Mexico, leading creative projects for Audi, Renault, and Mars at agencies such as BBDO, Grey, and Dentsu Creative.
His third chapter took him to Spain, where he embraced a global role, crafting campaigns for brands like Lenovo and Coca-Cola (Findasense), and later at Burson, leading work for Mastercard, MSC Cruises, and Control.
His most recent role was as VP Creative Director at Burson Spain, where he led the creative department’s transformation and growth, playing a central role in the global creative hub and delivering high-impact ideas for major international projects.
He is now based in Buenos Aires, working as a freelance Creative Director, bringing strategic insight and global experience to brands and projects that aim to make a difference.
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Recognitions:
El Ojo de Iberoamérica
El Diente
El Sol
CdeC
El Lápiz de Platino
LIA
EFFIE
/
Past experience
VP CD Burson, Madrid
CD Find a Sense, Spain
CD Grey, Mexico
ECD Proximity BBDO, Mexico
CD Dentsu, Mexico
Copywriter Grey, Argentina
Augusto Herreros Casañé
Freelance Creative Director – Buenos Aires
EU Resident
/
Augusto has built his career in advertising across three key stages. He began in Argentina, working with top brands like P&G and Coca-Cola at Grey.
He then moved to Mexico, leading creative projects for Audi, Renault, and Mars at agencies such as BBDO, Grey, and Dentsu Creative.
His third chapter took him to Spain, where he embraced a global role, crafting campaigns for brands like Lenovo and Coca-Cola (Findasense), and later at Burson, leading work for Mastercard, MSC Cruises, and Control.
His most recent role was as VP Creative Director at Burson Spain, where he led the creative department’s transformation and growth, playing a central role in the global creative hub and delivering high-impact ideas for major international projects.
He is now based in Buenos Aires, working as a freelance Creative Director, bringing strategic insight and global experience to brands and projects that aim to make a difference.
/
Recognitions:
El Ojo de Iberoamérica
El Diente
El Sol
CdeC
El Lápiz de Platino
LIA
EFFIE
/
Past experience
VP CD Burson, Madrid
CD Find a Sense, Spain
CD Grey, Mexico
ECD Proximity BBDO, Mexico
CD Dentsu, Mexico
Copywriter Grey, Argentina